We need to run....but only for balance. The key to our offense is Cam not who runs it at RB.
Agree with this statement 100%.
The reason why the Panthers are talking about the run so much, is cause play action worked great during Cam's rookie season. And if the team is going to de-emphasize the Read Option, as we been reading and hearing, then it only makes sense that you have to have a credible run threat to play action.
This is all to make Cam better, while keeping him as a [mostly] traditional, pocket QB (unlike some of his younger brethren and their gimmick, run based offenses).