So, yes, while the fans simply dictate via TV viewership and ratings who the media covers, I'm still trying to figure out what the viewing public uses as criteria when choosing their sports idols.
When I decide whether or not I like a sports player, or an actor or actress, I base it on their performances in their craft.
I couldn't care less what they do in the hours I am not watching them work.
I have a friend who refuses to watch Tom Cruise because she doesn't agree with his religion, she won't watch Susan Sarandon because she doesn't agree with her politics.
You know the only thing I care about Tom & Susan? What they do during that 2 hours I am watching them work. I'd rather know my neighbors opinions on politics rather than Susan Sarandon or Bruce Springsteen.
I like Tiger because I enjoy watching him play and compete on the golf course. As far as I'm concerned, I shouldn't even KNOW what his relationship is with his wife, or girlfriend, or a friggin goat for that matter.
Whether or not Tiger gives to the United Way, or signs 10 autographs instead of 100, or smiles like a goofy dickhead after hitting a poor shot is of no concern to me.
I'm part of the viewing public and I choose my favorite athletes based on past and present performance.