You're paying people for the spacious parking lot free of cars, live band, games, and giveaway. Bring a six pack of coors or miller and pay 5 bucks that supports a local charity.
Yeah...what Zod said ^^^. Except we have a DJ this week (we had a band last week). We have the whole lot (about 40 spaces) so there's plenty of room to move around if you don't want to be right beside the music. Bring a chair if you want to sit. If you want to eat the delicious Mac's Speed Shop food you can BYOB AND eat for a $15 ticket. Mac's will have BBQ, a side (think it's mac & cheese), chips, water, and sodas. We have a cash bar starting at noon ($4 for 16oz beer and $5 for liquor drinks/shots). We support a local charity each tailgate - this week it's Blonde vs Brunettes