The NFL will suspend its blackout policy for the 2015-16 season, league spokesman Greg Aiello confirmed. The move is just for this upcoming season, and after the fact the NFL will review the policy to see how it played out, according to Kevin Clark of the Wall Street Journal.
The league's blackout policy hasn't made sense in a long time, and nobody has ever been able to point to proof that it actually results in more people attending games. The blackout rule came into effect when teams did not sell out 85 percent of their non-premium tickets for a home game within 72 hours of kickoff. In that event, the designated "home area" for viewers would be blacked out on television.
I think it will we interesting to see if the corporate sponsors will still buy the unsold tickets.