Cam is the face of Under Armour and arguably the face of Gatorade now if going off of how he is the first and only face you see on their main page. He's making a ton of money, so I have a feeling he isn't going to ask for as much. Will be interesting though.
You ever see how many endorsements peyton manning has? How many commercials he does? It didnt effect his enormous contract one bit (not saying he didn't deserve them).