Now if they wanted to take this opportunity to wipe that ungodly awful movie with Johnny Knoxville from existence, I'd be all in favor of that. Even a super hot Jessica Simpson couldn't save that movie.
Potential for much more if you're good and/or work really hard... Even at its most basic though, I'm pretty sure it's still more profitable than breaking into someone's house and stealing a couple of iPads. (plus there's less chance of going to jail)