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Panthers have the 6th largest media market


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This was posted on [url="http://www.reddit.com/r/nfl/comments/wt1sr/list_of_nfl_teams_by_media_market_size/"]reddit[/url] recently, thought I'd share it here. Market size is determined within 75 miles of the team's stadium, the blackout zone.

Our market does not include the Triangle area. If you were to include it we would have the 2nd largest media market in the country. I found this pretty surprising.



[b]1) New York Giants / Jets[/b]
TV Households (000s): 22421
[i]New York, Hartford-New Haven[sup]1[/sup] , Wilkes-Barre--Scranton[/i]

[b]2) Oakland Raiders / San Francisco 49ers[/b]
TV Households (000s): 10645
[i]San Francisco-Oakland-San Jose, Sacramento-Stockton-Modesto, Monterey-Salinas [/i]

[b]3) Chicago Bears[/b]
TV Households (000s): 10606
[i]Chicago, South Bend-Elkhart, Rockford[/i]

[b]4) New England Patriots[/b]
TV Households (000s): 9684
[i]Boston (Manchester), Hartford-New Haven[sup]1[/sup] , Providence-New Bedford, Springfield-Holyoke [/i]

[b]5) Philadelphia Eagles[/b]
TV Households (000s): 8688
[i]Philadelphia, Harrisburg-Lancaster-Lebanon-York[sup]2[/sup] [/i]

[b]6) CAROLINA PANTHERS[/b]
[b]TV Households (000s): 8152[/b]
[i][b]Charlotte, Greenville-Spartanburg-Asheville-Anderson, Greensboro--High Point--Wiston-Salem, Columbia[/b] [/i]

[b]7) Dallas Cowboys[/b]
TV Households (000s): 8071
[i]Dallas-Fort Worth, Waco-Temple-Bryan, Sherman-Ada [/i]

[b]8) Detroit Lions[/b]
TV Households (000s): 8032
[i]Detroit, Flint-Saginaw-Bay City, Toledo, Lansing, Windsor[/i]

[b]9) Atlanta Falcons [/b]
TV Households (000s): 6462
[i]Atlanta, Macon [/i]

[b]10) Houston Texans [/b]
TV Households (000s): 6452
[i]Houston, Beaumont-Port Arthur[/i]

[b]11) Washington Redskins[/b]
TV Households (000s): 5853
[i]Washington (Hagerstown) [/i]

[b]12) Miami Dolphins [/b]
TV Households (000s): 5722
[i]Miami-Fort Lauderdale, West Palm Beach-Fort Pierce [/i]

[b]13) Minnesota Vikings [/b]
TV Households (000s): 5073
[i]Minneapolis-Saint Paul, Rochester-Mason City-Austin, Mankato [/i]

[b]14) Cleveland Browns [/b]
TV Households (000s): 4794
[i]Cleveland-Akron (Canton), Youngstown [/i]

[b]15) Denver Broncos [/b]
TV Households (000s): 4727
[i]Denver, Colorado Springs-Pueblo [/i]

[b]16) Cincinnati Bengals[/b]
TV Households (000s): 4666
[i]Cincinnati, Dayton, Lexington [/i]

[b]17) Seattle Seahawks[sup]4[/sup] [/b]
TV Households (000s): 4565
[i]Seattle-Tacoma[/i]

[b]18) Arizona Cardinals [/b]
TV Households (000s): 4438
[i]Phoenix (Prescott) [/i]

[b]19) Tampa Bay Buccaneers [/b]
TV Households (000s): 4417
[i]Tampa-Saint Petersburg (Sarasota), Orlando-Daytona Beach-Melbourne[sup]3[/sup] [/i]

[b]20) Pittsburgh Steelers [/b]
TV Households (000s): 4396
[i]Pittsburgh, Johnstown-Altoona-State College, Wheeling-Steubenville, Clarksburg-Weston [/i]

[b]21) Baltimore Ravens [/b]
TV Households (000s): 4248
[i]Baltimore, Harrisburg-Lancaster-Lebanon-York[sup]2[/sup] , Salisbury [/i]

[b]22) Green Bay Packers[sup]5[/sup][/b]
TV Households (000s): 4186
[i]Milwaukee, Green Bay-Appleton, Madison [/i]

[b]23) Saint Louis Rams [/b]
TV Households (000s): 3986
[i]Saint Louis, Champaign-Springfield-Decatur [/i]

[b]24) Jacksonville Jaguars [/b]
TV Households (000s): 3660
[i]Jacksonville, Gainesville, Orlando-Daytona Beach-Melbourne[sup]3[/sup][/i]

[b]25) Indianapolis Colts[/b]
TV Households (000s): 3266
[i]Indianapolis, Terre Haute, Lafayette [/i]

[b]26) Buffalo Bills[sup]6[/sup] [/b]
TV Households (000s): 2990
[i]Buffalo, Rochester, Erie [/i]

[b]27) Kansas City Chiefs [/b]
TV Households (000s): 2903
[i]Kansas City, Topeka, Saint Joseph [/i]

[b]28) San Diego Chargers [/b]
TV Households (000s): 2683
[i]San Diego[sup]7[/sup] [/i]

[b]29) Tennessee Titans[/b]
TV Households (000s): 2667
[i]Nashville, Bowling Green [/i]

[b]30) New Orleans Saints*** [/b]
TV Households (000s): 2635
[i]New Orleans, Baton Rouge, Biloxi-Gulfport [/i]


[sup]1[/sup] Split between New England and New York
[sup]2[/sup] Split between Baltimore and Philadelphia
[sup]3[/sup] Split between Jacksonville and Tampa
[sup]4[/sup] This excludes the Vancouver media market, which is within the radius only by the southern tip of Vancouver Island. My reasoning is that [s]a) NFL blackout rules don’t apply in Canada anyway[/s] (I was wrong) and B) it’s a long ferry ride from Victoria to Seattle. If I included Vancouver, Seattle would be tied with Dallas at spot 7.
[sup]5[/sup] I used two circles, 75 miles from each Milwaukee and Green Bay, which is what the NFL uses.
[sup]6[/sup] This excludes the Toronto media market, which is actually within the 75-mile circle. If I included Toronto, Buffalo would be ranked 4. It also excludes the Syracuse area which, though outside the 75-mile radius, is apparently sometimes blacked out if Buffalo doesn’t sell out.
[sup]7[/sup] The San Diego market in particular includes a wide swath of Mexico, including the Tijuana metro area, so I suspect there might be some Spanish-language households where they can/do watch American football, but I have no idea what number would be, nor for other teams that have a Spanish-language following.
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Posted · Report post

I wonder why he said the market was a 75 mile radius and then included areas that are more than 75 milea away. I don't think that list is accurate.

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[quote name='csx' timestamp='1342710110' post='1830437']
I wonder why he said the market was a 75 mile radius and then included areas that are more than 75 milea away. I don't think that list is accurate.
[/quote]

I believe because they are considered to be part of the blackout radius, but I may be wrong.

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[quote]Why a 75-mile radius? Because that’s what the NFL uses to determine primary and secondary local markets for blackouts. If a media market was in the radius of more than one team, I used the team that was closest. If they seemed equidistant, I just split the market in half.[/quote]

he probably expanded it after realizing there's nothing but trees and asphalt within a 100 mile radius of charlotte.

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Posted · Report post

This won't keep people from calling us a small market team.

We have a bigger market than Pittsburgh and Dallas. I'm pretty surprised we are 6th on the list. The way people talk on the huddle about us being a "small market team", I thought we would be much lower on the list.

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Posted · Report post

Interesting... the problem is that half the households in our market root for some other team.

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Posted · Report post

I've been saying we aren't a small market for years. Green Bay is a small market, not greater Charlotte. NFL is one of the last sports that market size doesn't matter and I don't see this changing.

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Posted · Report post

large media market =/= large fanbase

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[quote name='csx' timestamp='1342710110' post='1830437']
I wonder why he said the market was a 75 mile radius and then included areas that are more than 75 milea away. I don't think that list is accurate.
[/quote]

I believe the 75 mile rule encompasses any part of that particular market being within 75 miles. A lot of the cities listed as a media market are more than 75 miles away from their respective NFL team. Almost every team in the top 10 of this list has one or more cities listed as a media market that is more than 75 miles away.

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Posted · Report post

our media market contains plenty of hill people who grew up eating squirrel stew with pa and listening to the redskins game on the radio box. they'll never cheer for them there panthers.
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[quote name='csx' timestamp='1342710110' post='1830437']
I wonder why he said the market was a 75 mile radius and then included areas that are more than 75 milea away. I don't think that list is accurate.
[/quote]

You're not thinking about this right. Think of it this way - Draw a circle with a 75 mile radius around Charlotte, then draw one with a 75 mile radius around Greensboro. If they share any common area then it's included in the Same Market. In essence a city can be up to 150 miles away from Charlotte and be included.

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Posted · Report post

Im from Raleigh, and I think the Triangle area should definitely be included in this radius. Everyone I know out here is Panther crazy.

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