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Does anyone on here work in digital advertising?

TheBigKat

By TheBigKat,
in Carolina Panthers

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TheBigKat Grand Master

TheBigKat

Posted
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If the goal is to embarrass hedge dung magnate David Tepper to fire Rhule, I’d like to play a part

 

https://www.blipbillboards.com/billboard-locations/north-carolina/charlotte/

 

was thinking of taking a billboard on I-77, 277, 485 with a black and blue theme ‘Fire Rhule’

 

 I’ve never done a billboard but a lot of you on here are pretty creative. 
 

I’ve never been this disinterested in Panthers football and I actually tuned in during the 1-15 season

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hepcat Grand Master

hepcat

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Jags fans are dressing up like clowns for their last home game surely we can top that. Maybe urinal cakes with Rhule’s face and “fire Rhule” written over it. We’re too late to get those into the stadium though! 

Or send a musical telegram to Tepper’s house with a lively jaunt telling the tale of Matt Rhule’s failure as head coach of the Panthers. So much potential there. 

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EgoDogg Proficient

EgoDogg

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I work in digital marketing and advertising, but this whole thing just feels classless / petty. 

Tepper is fully aware how fans feel. He's either going to keep Rhule or let Rhule go. And I don't think a billboard is going to do a damn thing to affect Tepper's decision. So save the money on a billboard or donate it to a good cause where it can make a difference.

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Carl Spackler Grand Master

Carl Spackler

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I also work in advertising, but to be honest, the messaging would've needed to be in market at least a few weeks ago for a real impact. Rhule made it this far -- he's getting another year, unfortunately, so just boo lustily whenever humanly possible and save the cash for september, when the campaign can really stretch its legs

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BurnNChinn Grand Master

BurnNChinn

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19 minutes ago, EgoDogg said:

I work in digital marketing and advertising, but this whole thing just feels classless / petty. 

Tepper is fully aware how fans feel. He's either going to keep Rhule or let Rhule go. And I don't think a billboard is going to do a damn thing to affect Tepper's decision. So save the money on a billboard or donate it to a good cause where it can make a difference.

Yeah agree he could care less what a billboard says. If he doesn’t see how the stadium looked last two home games, hear the fire Fhule chants at the games, see all these fire Fhule on social media, and fire Fhule chants at hornet games on live tv then we will be stuck with him next year. He is the only one making decisions and makes billions of dollars. I really don’t think he cares what we say, and could care less about this football team. I’ve noticed he only cares about English football. We got the wrong owner and stuck with him for a long time (Thanks NFL)!

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Tbe Grand Master

Tbe

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Billboards are not digital ads.

You could run targeted display ads on the Charlotte observer, etc but something like that may not be approved.

A facebook/insta ad targeted to all CLT residents would be funny too. You’d have to soften the message though as there is no way FB would approve a direct “fire Rhule” ad. They’d most likely ban you for it.

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EgoDogg Proficient

EgoDogg

Posted
Posted (edited)
1 hour ago, PantherFanInPhilly said:

Hmm...didn't know we had so many ppl on here that also work in advertising. 

There are maybe 2 or 3 in this thread that said that they do, or hinted at it, myself included. But why is that hard to believe? It's a booming industry and there's more spent in it year-in and year-out. Hell, during the last 2 years, I have seen a major increase in companies looking for help in the field, and the sites I worked on shattered earnings goals.

I've been doing SEO, PPC, Paid Social, Website Designs & acquisitions, A/B Testing & Heatmaps, and whatever else it entails for over 10 years. It all started with an advertising company as an intern in 2010. But now my focus is 85% Digital Media Publishers + 15% Freelance clients at this point.

P.S. I live in the Wilkes-Barre/Scranton, PA area. So I can relate on being a Panthers fan in Eagles territory. My condolences. 

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PantherFanInPhilly Grand Master

PantherFanInPhilly

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5 minutes ago, EgoDogg said:

There are maybe 2 or 3 in this thread that said that they do, or hinted at it, myself included. But why is that hard to believe? It's a booming industry and there's more spent in it year-in and year-out. Hell, during the last 2 years, I have seen a major increase in companies looking for help in the field, and the sites I worked on shattered earnings goals.

I've been doing SEO, PPC, Paid Social, Website Designs & acquisitions, A/B Testing & Heatmaps, and whatever else it entails for over 10 years. It all started with an advertising company as an intern in 2010. But now my focus is 85% Digital Media Publishers + 15% Freelance clients at this point.

P.S. I live in the Wilkes-Barre/Scranton, PA area. So I can relate on being a Panthers fan in Eagles territory. My condolences. 

Yeah, I'm not sure it was hard to believe but just had never seen it mentioned by anyone on here before (not that they necessarily ever had a reason to).  That's awesome though, I really need to move into the digital media space as well. I've dabbled with digital advertising, etc. with some of my side projects I do (Amazon, Etsy, etc) but my main gig is with a local billboard and sign company here in Philadelphia so everything is OOH/print media. 

Yeah, Eagles fans are...something. My wife and her family are all from here so they're obviously all about the Iggles (I'm from S.C.).  At least I have my 5 year old riding with the Panthers so far but we'll see how long that lasts lol. 

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EgoDogg Proficient

EgoDogg

Posted
Posted (edited)
12 minutes ago, PantherFanInPhilly said:

Yeah, I'm not sure it was hard to believe but just had never seen it mentioned by anyone on here before (not that they necessarily ever had a reason to).  That's awesome though, I really need to move into the digital media space as well. I've dabbled with digital advertising, etc. with some of my side projects I do (Amazon, Etsy, etc) but my main gig is with a local billboard and sign company here in Philadelphia so everything is OOH/print media. 

Yeah, Eagles fans are...something. My wife and her family are all from here so they're obviously all about the Iggles (I'm from S.C.).  At least I have my 5 year old riding with the Panthers so far but we'll see how long that lasts lol. 

If you have any questions about getting into it, and need to bounce some ideas to find where you might enjoy, feel free to send a DM. I'm sure there's a lot more demand for physical advertising around Philly due to all the traffic. And that's not going away anytime soon.

But if you want to future proof it, start getting some more digital experience. Not sure if you ever plan on moving back or not (I'm looking to move to the Cary / Morrisville area by end of the year with the wife & kids), but I was able to switch to fully remote 4 years ago, and I can never look back!

And my 3 year old is all-in on the Panthers. But it doesn't hurt that my wife didn't really have a team when we started dating (her family is full of Bears fans, but she didn't give a hoot about football back then.) Now she also doesn't miss a game 🙂 

Edited by EgoDogg
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Tommy Jone Community Regular

Tommy Jone

Posted
Posted (edited)
3 hours ago, TheBigKat said:

If the goal is to embarrass hedge dung magnate David Tepper to fire Rhule, I’d like to play a part

 

https://www.blipbillboards.com/billboard-locations/north-carolina/charlotte/

 

was thinking of taking a billboard on I-77, 277, 485 with a black and blue theme ‘Fire Rhule’

 

 I’ve never done a billboard but a lot of you on here are pretty creative. 
 

I’ve never been this disinterested in Panthers football and I actually tuned in during the 1-15 season

Finally!  I'm glad someone is taking the lead on this.  I would suggest setting up a GoFundMe as well, which could be shared to the Panthers Reddit and on Facebook.

In my mine, ideally, there would also be some concise points on the billboard outlining Tepper/Rhule's failure.  That way, the billboard would not be so easily written off.

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Tommy Jone Community Regular

Tommy Jone

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3 hours ago, EgoDogg said:

I don't think a billboard is going to do a damn thing to affect Tepper's decision.

No way to be sure, but I could imagine the thought of thousands upon thousands of commuters getting a laugh at the team's expense could push the movement over the top...

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Kraybrothers Enthusiast

Kraybrothers

Posted
Posted
3 hours ago, TheBigKat said:

If the goal is to embarrass hedge dung magnate David Tepper to fire Rhule, I’d like to play a part

 

https://www.blipbillboards.com/billboard-locations/north-carolina/charlotte/

 

was thinking of taking a billboard on I-77, 277, 485 with a black and blue theme ‘Fire Rhule’

 

 I’ve never done a billboard but a lot of you on here are pretty creative. 
 

I’ve never been this disinterested in Panthers football and I actually tuned in during the 1-15 season

Lmao you think Tepper gives af about that. If youre tryna waste cash Ill send my Venmo fug it

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